Wine Pros on the Go

My love affair with wine began in France.

Lauren CrimHost & Sommelier
Lauren Crim holding a wine glass — Wine Pros on the Go, Better Wine. Better Stories.

Like many people, I thought wine was primarily about what was in the glass. Then I discovered it was really about everything around it.

The farmers.
The families.
The landscapes.
The history.
The traditions.

The conversations that somehow become unforgettable after a bottle is opened.

What fascinated me wasn't simply how wine tasted. It was what wine revealed.

A bottle could tell the story of a place. A culture. A generation. A family business. A historical moment. Sometimes all at once.

That curiosity eventually became a career.

Over the years, I've worked across multiple corners of the wine industry — as a sommelier, educator, retailer, and distributor — helping people navigate a world that is often far more welcoming than its reputation suggests.

Along the way, I noticed something.

Most people aren't intimidated by wine.

They're intimidated by how wine is often taught.

Too often, wine education feels like a test.

I think it should feel like a story.

That's why I created Wine Pros on the Go.

A place where wine serves as a gateway to something larger: travel, culture, history, hospitality, craftsmanship, and the remarkable people behind every bottle.

Through conversations with winemakers, sommeliers, critics, chefs, authors, and industry leaders, the goal is simple: to make wine more accessible, more engaging, and more connected to everyday life.

No gatekeeping.
No unnecessary jargon.
No requirement to identify notes of "freshly sharpened pencil" before your first cup of coffee.

Just thoughtful conversations, useful knowledge, and great stories.

Because wine doesn't belong behind velvet ropes.

It belongs around tables.
Shared with friends.
Connected to places.
Woven into everyday life.

Whether you're opening your first bottle, studying for a certification, planning a trip to wine country, or simply curious about what's in your glass — I'm glad you're here.

Welcome aboard.

Wine Education for Busy Lives.

Culture, To Go.

Better Wine. Better Stories.

Start Listening

The Cellar Notes.

Exploring wine, culture, and the art of paying attention.